National Housing President: Our digital platforms account for more than 70% of real estate transactions

National Housing launches Baladi and Forsos and expands to 10 platforms to serve more than 18 million users.

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The CEO of National Housing Company, Engineer Mohammed bin Saleh Al Bati, said that since its inception as a national technology developer in addition to its core work in real estate development and promoting the concept of sustainability, the company has paid great attention to the real estate technology market in the Kingdom.

“Our core work in the development of digital platforms has gone beyond the idea of purely technical development, to our work as a strategic partner for our partners in the public and private sectors, and our contribution to enhancing confidence in the real estate sector.“

Al-Batti added during his speech on the first day of the Global Proptech Summit, which kicked off this morning, "Our core work in the development of digital platforms goes beyond the idea of pure technical development, to our work as a strategic partner for our partners in the public and private sectors. The President of National Housing announced the start of the operation and development of (Baladi) and (Forouz) platforms, which will allow us different readings of the real estate scene and expand our business horizon to 10 digital platforms, serving more than 18 million users.

He explained that the development of the digital platforms goes beyond the idea of pure technical development, to our work as a strategic partner with our public and private partners and our contribution to enhancing confidence in the real estate sector. He explained that 8 real estate digital platforms have been developed and operated, accounting for more than 70% of real estate transactions in the Kingdom, and visits to these platforms have exceeded 3 billion visits.

He continued. <He continued in his speech: "We innovate in providing value-added services that raise the level of beneficiary satisfaction and fulfill their aspirations by using emerging technologies, artificial intelligence applications, and others."

He pointed out that they have He pointed out that every day they have a new horizon to work on; to innovate real estate solutions and new initiatives that help our partners achieve their goals and open more opportunities to invest in real estate technology.

<The Global Proptech Summit, organized by Public Authority for Real Estate, kicked off this morning in the Saudi capital, Riyadh under the patronage of His Excellency the Minister of Municipalities and Housing, Mr. Majid bin Abdullah Al-Hogail, and in strategic partnership with the National Housing Company (NHC). The summit will be attended by prominent personalities, global experts and specialists in the fields of real estate and real estate technologies, in addition to more than 100 speakers representing 80 countries, sharing their experiences and expertise with thought leaders and CEOs of major real estate and real estate technology companies, as well as investors from around the world.

<The summit will focus on the journey of digital transformation in the real estate sector, the role of emerging technologies in shaping the future of ”Proptech", in addition to the latest innovations in modern construction technologies, virtual reality and artificial intelligence technologies that contribute to the automation of real estate operations and services. The summit will also highlight the applications of Proptech solutions in urban development and its role in making smarter decisions to enhance investments and financial sustainability.

<In addition, the summit will host a group of leading real estate platforms, fintech companies, entrepreneurs, and experts, as well as consulting firms, training institutes, and developers. The event includes a number of launches and agreements that support the real estate technology sector, and the summit covers multiple topics, most notably: Real estate technology legislation, innovation and entrepreneurship, and the role of 3D printing technology in turning blueprints into reality.

The summit provides a platform for collaboration. <The summit provides a platform for collaboration with global entities and a gateway for startups and leading companies to showcase their innovative solutions and meet investors and venture capitalists, as the volume of investments in the "Proptech" market reached 42.13 billion US dollars during the year 42.13 billion US dollars in 2023, with the number of active investors increasing to 3347 investors and 2177 leading companies around the world. Riyadh, with its strategic geographical location connecting three continents and the strength of its real estate market, is an ideal springboard for global innovations in real estate technology, reinforcing the Kingdom's role as a leading center in this field.