Editor-in-Chief Abdulaziz Al-Essa writes: Real estate marketing is not a stroke of luck ... . !!!
Reading time: 2 MinutesSome real estate development investments succeed while others fail—what is the reason? Here we return to the importance of marketing and market research, which begins with economic feasibility studies designed to significantly mitigate or reduce investment risks. Here, we will discuss in detail one of the most important characteristics in the four-market segmentation used by buyers: demographic, geographic, psychographic, and behavioral. (Real Estate Marketing) The future looks daunting… Read more








