The Riyadh Chamber, represented by the Human Resources and Labor Market Committee, intends to train and qualify a thousand trainees in digital marketing from job seekers and workers in small and medium enterprises of both sexes according to a free training program that will be launched next Shawwal, as part of its initiative aimed at developing the specialized job skills of job seekers to meet the emerging needs of the private sector.

<The Vice Chairman of the Riyadh Chamber and Chairman of the Human Resources and Labor Market Committee, M. The training program to qualify a digital marketing specialist, which comes as part of a series of free training programs for the Riyadh Chamber to enable job seekers to acquire the skills needed by the labor market, as the Riyadh Chamber launched last month a course to qualify 4,000 human resources specialists, and will soon launch a training course in zakat and tax accounting.

Mansour Al-Shathri said that the training program to qualify a digital marketing specialist comes within the framework of a series of free training programs for job seekers to enable them to acquire the skills needed by the labor market. <Al-Shathri said that the course will include many training axes that qualify trainees for digital marketing jobs, which has been expanding in recent years, especially in light of the rapid technical development and the spread of social media, which motivated most organizations to rely on digital marketing to develop their business and sales. The course axes will include an introduction to digital marketing, its tools and branches, how to prepare the facility's website for search engines and find marketing search words, how to link the site to sites that monitor the number of visitors, classify and track them, manage advertising campaigns, retarget visitors to the site, and retarget visitors to the site.