Perhaps in this day and age, the technologies and advances in communications that God has made available to us have helped us accomplish many tasks and services quickly, easily, and effortlessly, However, sales services—specifically real estate sales of all kinds, as well as financing, still operate most efficiently through traditional, in-person methods.

Perhaps the most successful of these methods is direct sales, a term that encompasses face-to-face meetings outside the business premises, online interactions via social media platforms, or interactions at exhibitions and conferences, among other settings; it is based on the direct sale from one person to another.

The decision to purchase a real estate product or property should ideally be made through several steps and stages, so that the decision stems from complete conviction and meets the client’s specific needs, Herein lie the most important factors for success in the direct sales process: the employee’s ability to understand the customer’s needs, assess their financial situation and solvency, and identify the objective they seek to achieve through this sales process; as well as engaging in serious discussions and addressing inquiries and objections, among other things, in order to persuade theto close the deal, God willing.

This can only be achieved through a face-to-face meeting between the customer—who is eager to buy—and a professional salesperson who is qualified and capable of closing the sale with competence, professionalism, and credibility.

Dr. Mounes Shujaa
@MounesShujaa

Specialist in Real Estate Finance and Performance‬‬‬‬