Saudi Health Exhibition and Conference 2015 is a spotlight on science and marketing skills

With the participation of more than 350 exhibitors in an exhibition area of 8,000 square meters, the Minister of Civil Service, Mr. Khaled Al-Araj, on behalf of the Minister of Health, Engineer Khaled Al-Falih, opened the Saudi Health Exhibition and Conference 2015, in the presence of a number of healthcare professionals, at the Riyadh International Convention and Exhibition Center. The three-day event showcased a wide range of innovative healthcare solutions and the latest in medical device technologies.

Scientific-Marketing Forum

On the sidelines of the opening ceremony, His Excellency the Minister of Civil Service emphasized the importance that the wise leadership attaches to the health sector and serving the citizen's health, pointing out that the exhibition in its current edition has received wide participation from companies with innovative solutions that showcase the latest medical products. The exhibition formed a forum that brings together healthcare professionals, medical service providers, health insurance companies, medical technicians, pharmacists, pharmaceutical manufacturers, medical devices and major hospitals that were keen to introduce their new products and services. This made the exhibition a scientific and technical focus that blended with various marketing methods in a strong and honorable competition for companies that reveals the strength and durability of the Saudi market in the health field.

Unlimited attention and support for the exhibition

  The exhibition, which is the largest health exhibition and conference in the Kingdom, was sponsored by the Ministry of Health and supported by many competent authorities such as the Saudi Center for Accreditation of Health Facilities, the Saudi Food and Drug Authority, the Saudi Radiology Society, the Saudi Heart Association, the Saudi Scientific Society for Medical Engineering, the Saudi Society for Medical Physics, the Sultan bin Abdulaziz Charity Foundation, King Fahd Medical City and the Saudi Society for Medical Radiology Technology, while Al Faisaliah Medical Systems Company was the diamond sponsor of the event.

An organization that contained the crowds

This edition of the exhibition was characterized by the large number of exhibitors and the coverage of all aspects and specialties of health, which made visitors flock to the corridors of the exhibition, which was well organized by Riyadh Exhibitions Company Limited, providing all the requirements for success and achieving the desired goals, It provided exhibitors with a suitable opportunity to enhance direct communication with decision makers, customers and existing partners, as well as explore new business opportunities and promising prospects to enhance their presence in the Saudi and regional markets. In return, visitors to the event had the opportunity to learn about the latest innovative solutions in the field of health care and meet policy makers from the government and private sectors, and representatives of major international companies to expand supply channels for products and services and transfer advanced technologies.

Training conferences and lectures

The organizer of the exhibition has dedicated special halls prepared to host a series of CME-accredited conferences on current and future trends in the field of healthcare. Educational conferences and training lectures were held by academics and experts from abroad from various medical specialties, as part of the transfer of expertise  This ensured that participants were able to obtain accredited hours by the Specialties Commission, which serves the needs of the Saudi healthcare market and the training needs of the Kingdom of Saudi Arabia.

Wide government participation

Many government agencies participated in the exhibition, led by the Ministry of Health, which focused on presenting the services provided by the ministry to citizens and residents and ways to contact service providers. The Saudi Health Council also presented the projects it offers in several areas, such as its implementation of the Kingdom-wide healthcare strategy, the medical coding program, and the common electronic health file. The Saudi Food and Drug Authority provided answers to inquiries from businessmen and company owners about the registration of medicines and devices, and the Saudi Export Development Authority participated in the exhibition.

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