Real estate decisions are not made by mood

The year 2026 represents a real estate maturity that ends bubbles, based on artificial intelligence, qualified personnel, and updated legislation to attract foreign investment.

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The Saudi real estate sector welcomes the year 2026 with a view that goes beyond traditional optimism to a new reality that will pave the way for the disappearance of the «real estate bubble», paving the way for stability in everything related to the sector, making us consider the new year as a year of real maturity; based on the modernization of legislation and regulations, based on advanced technology, and guided by great confidence and optimism that is as clear as the sun in the fourth day.

From quantitative expansion to smart selection, the main concern of real estate companies is no longer just horizontal expansion and increasing the number of projects, but the ability to anticipate shifts and changes; the demand for integrated development that takes into account the quality of life, operational efficiency, and sustainability is increasing.

This year will be different, as the tech ecosystem needs to invest in human capital, as it is not complete without qualified cadres. Poll conducted by Amlak newspaper« The speakers stressed that in 2026, artificial intelligence in their companies will move from luxury to necessity, as the year is a turning point in the adoption of real estate technologies, as investment decisions are no longer dependent on individual mood, and according to the survey, data and artificial intelligence have become critical tools to reduce risk, increase pricing efficiency, and avoid losses before they occur. The use of automation is increasing efficiency and accuracy of decisions and minimizing human error, with PropTech emerging more strongly in the areas of marketing, valuation, and asset management.

It is hoped that real estate legislation will continue to play a pivotal role in controlling the rhythm of the market and striking a delicate balance that protects the rights of all parties, as the updated laws contribute to bridging the gap between supply and demand and meeting the various desires of buyers.

We expect that the next phase will witness the issuance of new regulatory updates aimed at enhancing the maturity of the market and accelerating its recovery, which will reflect positively on the attractiveness of the investment environment. Under these new developments, the market will become more transparent and clear in all transactions and trades, as the integration of the various systems contributes to raising the level of confidence and credibility, transforming the sector into a safe and stable environment that serves both local and foreign investors.