Jeddah-Amlak
The Jeddah Real Estate, Finance and Housing Exhibition ”JREX 2013“ concluded its activities after witnessing a large participation of more than sixty real estate companies and local banks in addition to the participation of a number of financing companies and institutions from inside and outside the Kingdom, where the exhibition lasted for four days (March 19-21, 2013) at the Jeddah International Center for Forums and Events under the theme ”Housing and Population Growth“.
The head of the organizing committee, Ahmed Al-Muhandis, opened the activities of the exhibition on behalf of Prince Khalid bin Mansour bin Jalawi, Chairman of the Exhibitions and Conferences Committee of the Jeddah Chamber of Commerce and Industry.
Increasing demand for housing
Ahmed Al-Muhandis explained that the exhibition contributes directly to meeting the growing demand for housing by citizens and residents, estimating the Saudi market's need for 4.5 million housing units by 2020, and the need of Jeddah alone to 100 thousand housing units annually.
He pointed out that the Jeddah International Real Estate, Finance and Housing Exhibition, which is supervised by the Real Estate Committee of the Chamber of Commerce and Industry in Jeddah and the Jeddah Municipality, has witnessed in its previous sessions many real estate deals, and is considered the only real estate event that includes a comprehensive real estate exhibition, bringing together the elite real estate investors, providing them with valuable opportunities to discuss the challenges facing the Saudi real estate market.
The most important exhibitions
The head of the organizing committee of the exhibition stressed that the exhibition is one of the most important construction, real estate and finance exhibitions in the region, explaining that the volume of real estate investments in the Kingdom of Saudi Arabia reached more than 2 trillion riyals, making the Kingdom the second largest real estate market in the world, adding that the real estate community estimates the Saudi need for housing units by about 4.5 million housing units by 2020, while the volume of housing finance is estimated at about 117 billion riyals annually to exploit an area of 110 million square meters of investable land to meet the growing population growth, indicating that economic statistics estimated the volume of investment in the
Gulf, Arab and international participation
The exhibition is considered a real estate event in the region, and every year witnesses the participation of major housing and real estate development institutions, in addition to the participation of a number of Arab, regional and international real estate and housing finance institutions, companies and banks, where more than 60 local, regional, Gulf, Arab and international companies participated this year, most notably from England, Turkey, UAE, Egypt and Yemen.
”Amlak” is a media sponsor of the exhibition
Amlak newspaper continued its pioneering role in sponsoring real estate events, where the newspaper sponsored the activities of the exhibition and set up its own pavilion at the exhibition headquarters, where its pavilion witnessed a great turnout by visitors and representatives of companies and entities participating in the exhibition, who flocked to the newspaper's booth to buy copies of the newspaper to see the distinctive coverage carried out by the newspaper before, during and at the conclusion of the exhibition activities, and the newspaper conducted meetings on the sidelines of the exhibition, with a number of real estate professionals and officials of the entities participating in the exhibition activities.
In addition to Amlak, there are several press and media organizations that sponsored the exhibition, including: Okaz, Economic and Real Estate channels.
Participating sponsors
The organizers of the exhibition were able to attract a group of participating sponsors from banks and real estate and finance institutions, the most prominent of which are: Al Ahli, Saudi Holland, Al Jazira and Al Rajhi Bank.
The most prominent real estate and finance sponsors are: Al Faqih Group for Investment and Real Estate Development, Saudi Binladin Group, Comprehensive Real Estate Company, Dar Al Tamleek, Saudi Housing Finance Company.
Observations from the exhibition
The opening witnessed a good attendance and the density increased on the second day and most of the visitors were families looking for housing.
The exhibition also witnessed a notable presence of real estate marketers, with the absence of the most prominent real estate development companies.
Finance companies and banks were a prominent presence at the exhibition and offered the latest and best offers, as their booths witnessed a distinctive presence of customers.
Gulf and foreign companies formed a good presence, most notably from the UAE, Turkey, Egypt, England, Yemen.
Absence of VIPs at the launch of the exhibition
Generation, the organizer of the exhibition, presented prizes to the participants, and organized an elegant dinner in honor of the participants.
One of the companies brought a folk art troupe, which attracted the attention of visitors on the first day
Bank Al Jazira also distributed a number of prizes for visitors and participants.








