Media Error in Reporting Real Estate News
As many of you know, especially those interested in the real estate sector, the news reported by one of the official channels regarding the decline in land prices in Al-Malqa was based on a single source without seeking out other sources to clarify the reasons and the reality behind the sales data appearing in the Ministry of Justice’s real estate index, and what the secret behind it is.
Reporting the news without any verification or seeking multiple sources—whether from industry professionals, experts, or those with experience and expertise—or going on the ground to visit offices in the area and gather information that would certainly add substance to this event—will result in a report that is flimsy and exposed to the public and expose the media outlet to embarrassment—which is exactly what happened with the Al-Malqa land issue. Accuracy must be prioritized, and sources of information must be diversified, As everyone knows, the real estate sector suffers from hostile campaigns by some economists who always rely on worst-case scenarios in their analyses and form an opposition against real estate and real estate professionals. Relying on them to convey news, analyses, or predictions regardingthe real estate sector. Allowing them to monopolize media platforms may undermine the integrity of media outlets, causing them to lose balance and objectivity, and perhaps even the trust of their audience.
It is time for specialized real estate media and for media figures who can produce real estate content efficiently and with high professionalism, relying on experts—given the importance of this sector to everyone, from consumers and investors to large and small players alike.
Real estate media is a promising market with strong growth potential, and media entities in both the public and private sectors must begin to get their affairs in order, and restructure their operations toward this sector. Specialized media training centers must contribute to the development of this sector by offering specialized training courses to qualify professionals and enhance competence and professionalism in real estate media.
@sultan_hamad1
