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Taysir Al-Mafraj: Emerging technologies are reshaping the future of real estate marketing in Saudi Arabia

Reading time: < 1 Minuteأكد تيسير المفرج، المدير التنفيذي للاتصال الاستراتيجي والمتحدث الرسمي للهيئة العامة للعقار، أن قطاع التسويق العقاري يشهد تحولًا جوهريًا مدفوعًا بالتقنيات الحديثة وتحليل البيانات، مشيرًا ... Read more

Al-Mufarraj stresses the transformation of real estate marketing in the Kingdom towards a professional digital system based on artificial intelligence and data analysis

28/01/2026

Imad Al-Abdulrahman's photo

Real estate that crosses borders... when development becomes a regional project

A Saudi developer's expansion in Egypt takes an integrated planning and operation model and establishes sustainability entities to connect investment to the diaspora

Saeed Mohammed Al-Qahtani 2

Foreign Real Estate Investment Diversification quality and regulated openness

The Non-Saudi Ownership Law opens the door to foreign investment with regulatory controls to enhance transparency and the quality of real estate supply.

Citizen's account

“Citizen Account” deposits 3 billion riyals to the beneficiaries of the July payment

The 92nd installment included more than 9.8 million beneficiaries, the average family support was 1,474 riyals, and the total paid out exceeded 247 billion riyals.

Real Estate Registration Authority Logo

Real Estate Authority launches the Real Estate Excellence Award in partnership with the International Real Estate Federation

It allows nominations in multiple categories and showcases winning projects across FIABCI's global network to more than 120 organizations.

Residential program

The journey of in-kind registration of real estate is detailed at the “Real Estate and Contracting Week” in Madinah

Medina events highlight in-kind registration of real estate and the benefits of the establishment size certificate to support entrepreneurs.

Public Authority for State Properties

Public Authority for State Properties hosts mobile exhibition to raise cybersecurity awareness

A two-day event in cooperation with the National Cybersecurity Authority to raise awareness of the organization's employees and enhance national protection.

Dr.. Moanis Shujaa - Entrepreneurs - National Day 95

Brand Awareness Marketing

A long-term strategy to increase consumer awareness of your brand and drive sales and loyalty across multiple marketing channels

“Black Roof Holding and First Enterprises Holding sign strategic agreement to enhance the Kingdom's business environment

The agreement provides smart operational headquarters and operational and technical support to accelerate the establishment of projects and empower investors in line with Vision 2030

Riyadh Chamber

غرفة الرياض تُدشن منصة “طموح” الرقمية لدعم تنمية القدرات البشرية

منصة رقمية توفر برامج تدريبية معتمدة وأدوات تقييم لمواءمة المهارات مع متطلبات سوق العمل ودعم رؤية 2030.

Private Sector - Saudi Economy - Construction Contracts in Saudi Arabia

World Bank expects Saudi Arabia's economic recovery to continue until 2027

متوسط نمو سعودي 4.6% في 2026–2027 مع ارتفاع الناتج النفطي 6.7% في 2026

Residential program

Saudi Arabia adds two new Guinness World Records in the water sector

Saudi Arabia receives two Guinness World Records certificates for the largest RO desalination plant and the lowest energy consumption, bringing the total to 11۔

Dr.. Moanis Shujaa - Entrepreneurs - National Day 95

Hajj is the largest humanitarian operating experience

The Kingdom builds on the success of the 1446 Hajj season by developing pilgrim services and implementing the Hajj program as part of Vision 2030.

“National Water” prepares for the post-Hajj season in Medina by distributing 630 thousand cubic meters per day

National teams operate a smart system and ensure strategic storage with 775 daily tests to ensure water quality.

Residential program

“Roads Authority: Air-conditioned mobile sites for pilgrims on the Hijrah Road in case their buses break down

Air-conditioned mobile units on the Makkah-Madinah road that operate 24 hours during Hajj, accommodating 40 pilgrims and providing comfort and services.

البنك الدولي: نمو الاقتصاد السعودي 2.8% في 2025 و4.5% في 2026

البنك يشير إلى دعم النمو بزيادة إنتاج النفط وتنويع الاقتصاد عبر رؤية 2030 وتعزيز دور القطاع الخاص.

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